Hi Reader,

I appreciate you being here! Here's what you will find in today's email:

• Stop Using Custom GPTs
• OpenAI Releases Sora 2
• Other Big AI News this Week
• Trending Videos
• My Bookmarks

🏆 This week I hit my 2025 YouTube goal of 25K subscribers! I appreciate everyone who's supported my YouTube Channel and I'm keeping my foot on the gas until I hit 100K subs. Be sure to subscribe if you haven't already 🙂

🛑 Stop Using Custom GPTs

Custom GPTs are now obsolete in my opinion.

I just made an updated comparison video breaking down GPTs vs Projects, and Projects win in almost every category.

Custom GPTs were cool when they first launched. But now that free users can build Projects and OpenAI keeps adding features that only work in Projects, there's barely any reason to use GPTs anymore.

RIP to the gurus selling Custom GPT courses 💀

If you want to see how I create ChatGPT Projects step-by-step I recommend watching my new ChatGPT Projects Tutorial.

Why ChatGPT Projects > GPTs

Unless you need to share a GPT across the internet or inside the GPT Store, Projects are superior in every other way for these reasons:

• Chat Organization: Projects organize your chats chronologically by date. GPTs scatter everything across your sidebar with no structure. Good luck finding that chat from last week where you got great results.
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• Advanced Features: Projects give you access to Deep Research and ChatGPT Agent Mode. GPTs don't. This alone is a dealbreaker for me.
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• More Training Files: Plus users can upload 25 files per Project vs only 20 for GPTs. Free users get 5 files in Projects (but can't create GPTs at all).
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• Project-Only Memory: You can isolate memories to specific Projects so they don't bleed into other conversations. GPTs do not have memory capabilities like this.
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• Accessibility: Free users of ChatGPT can build Projects (with limitations), but they can't create GPTs at all. They can only use GPTs others have shared.
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• Moving Existing Chats: You can move any existing chat into a Project by clicking the three dots and selecting "Add to project." This is huge for organizing old conversations. GPTs can't do this.

The choice is clear to me. ChatGPT Projects > Custom GPTs.

🤯 OpenAI Releases Sora 2 AI Video Model

I'm guessing you've heard the news but OpenAI dropped Sora 2 this week, and it's all the hype right now.

I'll admit the quality of Sora 2 looks super impressive, as it now generates video AND audio together.

In terms of real-world application, I can see this being useful for product demos, launch videos, B-Roll, UGC, "how to" content, and more.

For more details I'd check out OpenAI's Sora Announcement and also the examples on their website.

The first version of Sora was a bust. Google's Veo 3 model is superior and Sora was only worthwhile to ChatGPT Pro users ($200/month plan).

Also, keep in mind the demos of these new models are ALWAYS better than what users can actually generate lol.

I'm still waiting for a Sora 2 invite code and I plan on making a YouTube video once I get access. If you have an invite code feel free to share 😉

OpenAI's New Sora Social Media App

This is where things get interesting... And concerning.

OpenAI didn't just release a new video generation model. They built a full social network around 'Sora'.

You can like, comment, follow creators, and scroll an endless "For You" feed of AI-generated content. This to me feels like an AI slop clone of TikTok.

This is what concerns me - Think about how 'brain rotted' you have to be to enjoy doom scrolling AI slop on Sora... This is a net negative for society IMO.

Within the Sora app you can also create your own cameo. Is this the end for AI tools like HeyGen and ElevenLabs?

And somehow the Sora app is already ranked #1 in the Apple App Store...

My Overall Thoughts on Sora 2

While the technology of Sora 2 is impressive with real world implications for content creation, I think the Sora app is a massive waste of talent and resources.

What good comes from doom scrolling AI-generated content? It is hard for me to be optimistic about this...

What do you think about Sora 2? Reply to this email - I read every response!

📈 My Trending Videos

• ​Custom GPTs vs ChatGPT Projects​
• ​ChatGPT Projects Tutorial​
• ​My YouTube SEO Masterclass​
• ​How to Clone a YouTube Channel With AI​
• ​Rankability AI SEO Tool Review​

🚨 Other Big AI News This Week

Be sure to bookmark my AI News Page that cuts through the noise and gives you AI news that matters!

• ​OpenAI Releases Sora 2​
• ​OpenAI Launches Instant Checkout in ChatGPT​
• ​Anthropic Releases Claude 4.5 Sonnet​
• ​Anthropic Integrates Claude with Slack​
• ​Perplexity Releases Comet Browser to Everyone​
• ​Yale Study Finds AI Has Little Impact on Job Loss​

Until next time 🫡

Ryan

P.S. Want access to my AI Automation Templates and AI Tool Stack? I share all the secret sauce in my AI Community for only $5/month. Click here to join before the price goes up soon!

📌 My Bookmarks

I still see a TON of creators saying faceless AI content is a good idea...

Ryan Doser @ryan_doser13 Faceless AI slop is a race to the bottom. Have people not realized this yet? 8:14 AM • Sep 29, 2025 0 Retweets 5 Likes Read 2 replies

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I'm excited to test Sora 2 once I finally get access:

Connor Showler | SaaS Master 👨‍💻 @ConnorShowler Sheesh Sora 2 looks like the real deal.. AI UGC for socials and branded b2b longform "how to" videos, tutorials, news, etc. is about to go bonkers.. 12:30 PM • Oct 1, 2025 0 Retweets 22 Likes Read 1 replies

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Isn't it interesting how copyright laws don't exist for OpenAI and big tech companies?

Coffeezilla @coffeebreak_YT "collective creativity of humanity" = other people's copyrighted works, being recycled into OpenAI's slop machine. https://twitter.com/billpeeb/status/1974035563482116571 Bill Peebles @billpeeb sora is number 1 in the app store! it's been epic to see what the collective creativity of humanity is capable of so far. team is iterating fast and listening to feedback. feel free to drop us feature requests! (we're sending more invite codes soon, i promise!) 1:25 PM • Oct 3, 2025 24 Retweets 222 Likes Read 16 replies

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Amen to this. I'm so tired of AI SaaS tools and their brain rot marketing...

Ole Lehmann @itsolelehmann im starting to be disgusted by the kind of ads most ai code builders are running on tiktok it's all dropshipping 2.0 but even worse "just go to chatgpt ask for an idea, make your app in 2 minutes and make millions" idk, makes me lose trust in them instantly 1:0 AM • Sep 29, 2025 2 Retweets 30 Likes Read 12 replies

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