🛑 Is AI Replacing Marketers?


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I appreciate you for being here! Here's what you'll find in today's email:

  • Is AI Replacing Marketing Jobs?
  • Is 'Vibe Marketing' Legit?
  • How to Avoid Getting Replaced
  • Top AI News this Week
  • Trending Videos

You read. I listen. Let me know what you think by replying to this email. My goal is to always overdeliver.

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🛑 Is AI Replacing Marketing Jobs?

Millions of marketing & content jobs are at risk right now, and I don't hear many people talking about it...

I dropped a YouTube video about "Vibe Marketing" and the response has been wild. People are finally waking up to what's happening.

video preview

AI isn't just replacing repetitive tasks anymore. It's exposing how bloated and outdated most marketing teams really are.

Here's what changed everything:

  • AI got good enough at basic marketing tasks like research, writing, analyzing, reporting, designing
  • No-code tools like n8n, Make, and Gumloop made AI automation accessible to everyone

🤔 Is Vibe Marketing Legit?

Look, I'll be honest with you. Many aspects of 'Vibe Marketing' and AI automations are overhyped big time...

But here's the reality I can't ignore - Fewer people will be needed to accomplish basic marketing tasks.

  • Traditional Marketing = Bloated Teams of Average Marketers + Long Timelines + Meetings + Busy Work
  • Vibe Marketing = One Talented Marketer + AI Workflows + AI Agents

What used to require dedicated teams for content, social media, SEO, paid media, account management, etc. can now be handled by a few talented marketers with the right AI setup.

This isn't about replacing creativity or strategic thinking. It's about automating the bottlenecks and busy work.

Real World Example - I created an AI automation that automatically repurposes my YouTube videos into short-form content variations (in my brand voice). Think about the amount of human capital and time something like this required before AI.

Pro Tip: I have an AI Automations Vault inside my community that includes some of my favorite AI Automations for marketing and content creation.

💡 How to Avoid Getting Replaced

Here's another truth - AI automations without good strategy are useless.

You can build the fanciest workflows and sophisticated agents, but if you don't know what "good" marketing looks like, you're just automating bad decisions faster.

The marketers who will dominate in an AI-first world are those who:

Understand what 'good' marketing is - You know great copy from garbage, what actually moves the needle vs vanity metrics.
Know the basics of AI automations - You don't need to be a developer, but you need to understand how these tools and workflows operate.
Think in systems, not campaigns - You need to build processes that learn and scale, not one-off projects.

Bad marketers will use AI to create more mediocre content faster.

Good marketers will use AI to test more ideas, iterate quicker, and focus on strategy while machines handle execution.

Top AI News This Week

Be sure to bookmark my AI News Page that cuts through the noise and gives you AI news that matters!

My Trending Videos

Do you think AI will replace millions of marketing and content jobs? Hit reply and let me know!

Until next time 🫡
Ryan

P.S. I'm finishing this email in the Boise airport coming back home from Kit's Craft + Commerce Conference this week. I was shocked at how many big time creators were blown away by my AI Clone. I guess I need to talk about that more 👀

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